Integrating ride-hailing, car rental, and airport shuttle services, initiating the “LINE GO MaaS Ecosystem” with a single click. GO Trustworthy, GO Convenient, GO Sustainable – Unlocking various possibilities for mobility.
Yulon Group and LINE join forces for the first time, launching “LINE GO,” an all-in-one integrated transportation service, under the Mobility as a Service (MaaS) strategy.
With the rapid development of smart technology and the sharing economy, Mobility as a Service (MaaS) has become a highly regarded growth area, emphasizing the integration of diverse and reliable mobility services. Recognizing the trend of smart mobility, LINE and Yulon Group are teaming up to create an “Integrated Travel Ecosystem Strategy.”
The collaboration introduces “LINE GO,” an all-in-one integrated transportation service that leverages Yulon Group’s value chain resources, connects with the LINE ecosystem, and combines the strengths of both offline and online platforms. This extends the competitive advantage of “changing mobility services through technology” to provide users with a superior and diverse mobility experience. The initial services launched on LINE GO include an upgraded “LINE TAXI Booking Service,” a new car rental service called “Self-drive Rent,” and an expanded and diversified “Airport Shuttle Service.” LINE GO is not only the first mobile brand to integrate various transportation services through the LINE official account, but it also aims to become a “one-stop multi-modal mobility service platform.” In the future, the platform will expand from passengers to car owners, positioning itself as an open platform, increasing alliance partners to provide users with trustworthy, convenient, and sustainable transportation options for a better life.